WE DON'T BUILD SPACESHIPS. WE ARE SPACESHIPS.

2020

Branding and Packaging for artisanal tequila brand Satryna made from 100% blue weber agave from Jalisco, Mexico.

Scope of work

 
  • Branding
  • Packaging

Background

 
Satryna is a small-batch, artisanal Tequila made using steamed blue Weber agave from the fields near Guadalajara. Smooth and subtle, it offers notes of herbal agave, sweet honey and delicate flowers. With a 60-year-old family recipe enjoyed by three generations, Nitzan Marrun of Mexico’s legendary Tequilera Newton brought her family’s tequila to the world with the launch of Satryna Tequila. Debuting in the UK with two expressions, Satryna Blanco (Triple Distilled) and Satryna Cristalino (Añejo Claro), the small-batch luxury tequila is the female-led product of the partnership between owner Marrun, Maestra Tequilera Mireida Cortes from Tequilera Newton and brand ambassador Elizabet Tovar. 
 

Approach

 
We took visual and symbolic inspiration from Mexico’s Día de Muertos and the female skeleton symbol of La Catrina to design the handcrafted glass bottle engraved with ancient Aztec art and topped with a metal skull stopper. Día de Muertos (Day of the Dead), the ancient Mexican ritual, honors deceased loved ones. 

Packaging 

Awards

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