WE DON'T BUILD SPACESHIPS. WE ARE SPACESHIPS.

2017

Brand refresh and Investor Deck Design for Rocana – an investment company focused on Better-For-You consumer goods brands & F&B retail ventures.

Scope of Work:
 
Brand Refresh
 
Investor deck design
 
Webpage Design
 
Background:
Rocana is an investment company founded by Gurdeep Prewal and Sumesh Sachar focused on Better-For-You consumer goods brands & F&B retail ventures.
 
Project:
The client came to us to bring a fresh design approach to their key communication asset, the investor deck, to make this dense and complex presentation more impactful with a unified design language and clean layouts to compliment their face to face meeting with potential fund investors.
 
Design System:
We decided to choose a deeper color palette that transitions into a gradient since one of the main pointers from the client was “Growth and Progress” – this philosophy reflects in their decision to redesign the visual identity. While at it we decided to refresh the company’s overall branding and throw in a neat web homepage.